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A revolutionary CMS powering in-store Android Tablets

worldwide, supported by an e-commerce website

The Client

  • The Nuance Group (Switzerland)
  • Client Since: 2011
  • Head office at Zurich Airport, Switzerland
The Brief

We were asked by The Nuance Group to develop the CMS system which ran the interactive shopping apps to aid purchasing suggestions and show related advertising content within the duty frees. From perfume buying, to tobacco and Whiskeys the technology is revolutionary to drive sales through Motorola Zoom tablets in store.

What We Did
  • Designed and developed a bespoke CMS tool which integrates with the companies central database.
  • The CMS enables The Nuance Group to centrally manage the content of in-store Android Tablet Applications and the forthcoming e-commerce website.

The Results

  • The concept is being tested at Antalya airport in Turkey before a full launch at Zurich Airport, Switzerland by the end of June
  • A roll-out is planned for other Nuance outlets in Geneva, Malta International and Lisbon airports
  • The design is driven by Nuance’s wish to assure European consistency but the company also owns outlets in the Americas and Australasia
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